In their biggest change in the company’s history, this week, Weight Watchers announced that all calories are not created equal, by unveiling hundreds of foods which can be eaten without causing weight gain. For the insight into the “WHY” behind this fundamental change in the program, and new science debunking the “calorie is a calorie” myth, SANE Solution offers the opportunity to talk with the pioneer of this concept, Jonathan Bailor, author of the New York Times best-selling book, “The Calorie Myth”.

Bailor has spent the past decade-plus analyzing the contemporary science of nutrition and his philosophy is backed by 1,300 clinically-proven scientific studies.

“The past 15 years of working with the top doctors at Harvard Medical School, Johns Hopkins and The Cleveland Clinic have revealed that the idea ‘a calorie is a calorie’ is the most toxic and fattening nutrition myth of all time,” states Jonathan Bailor. “The day you free yourself from this calorie myth is the day a permanent metabolic transformation becomes not only possible, but simple. Kudos to Weight Watchers for helping their members break free from the most damaging nutrition myth of all time.”

The quality of calories not quantity of calories is the key to healing the body and dropping fat. Contrary to what most diets promote, the human body does not recognize calories as equal. Some foods are used to boost brain power, fuel metabolism and heal the body, while others are simply stored as fat. Why? Because eating high-quality foods (determined by the four scientific factors: Satiety, Aggression, Nutrition and Efficiency) balances the hormones that regulate the metabolism.